Emotionally Manipulative Videos Can't Save Planned Parenthood

May 19, 2017

First, it was Star Wars director J.J. Abrams. Now, Avengers director Joss Whedon has joined the Planned Parenthood bandwagon. A Whedon-directed video entitled “UNLOCKED” was recently released portraying Planned Parenthood as the savior of women by providing cancer screenings, STD prevention classes, and birth control.

It’s a video that is long on emotional, slow-motion tracking shots accompanied by heart-rending orchestration, but short on factual reality. The first myth of “UNLOCKED” is that without Planned Parenthood, countless women would be robbed of vital cancer screenings. But this is simply not the case. According to Planned Parenthood’s own numbers, they provide a fraction of care nationwide:

Planned Parenthood performed 271,539 Pap tests in fiscal year 2014-15, out of 28.1 million tests nationwide. That’s less than 1% of the nation’s Pap tests.

Planned Parenthood performed 363,803 clinical breast exams (these are not mammograms) in fiscal year 2014-15, out of 20 million exams nationwide. Planned Parenthood’s U.S. market share for clinical breast exams is 1.8%.

Planned Parenthood’s market share in the nation’s mammograms is 0.0%. Meaning, no, they do not provide any mammograms… at all.

It’s clear from these numbers that the 13,540 health care centers in the U.S. would have no problem picking up an additional 1-2% of cancer screenings, showing that Planned Parenthood is in no way “vital” to women’s health care.

Another myth propagated by the video is that women need birth control pills in order to save them from a life of uneducated misery in servitude to a baby. This is dramatized by showing a pregnant young woman crumpling up a college scholarship, while her mother wails in agony. But if “female empowerment” is the goal, why portray an unplanned pregnancy as a hopeless void? Can’t a situation that millions of women have experienced instead be an opportunity for new beginnings and the pursuit of new dreams? The answer is a resounding “yes.” Here is another example. And here is a direct response to Whedon’s video from a woman who experienced an unplanned pregnancy herself: “Unlike the video, I had scholarships and I used them and I kept them because that’s obviously an option. And I succeeded.”

An additional glaring hypocrisy presented in “UNLOCKED” is that it positively portrays STD prevention classes and birth control pills side by side as if both are vital services to promote young women’s health. But if preventing STDs is the goal, birth control pills certainly aren’t going to help. They will in fact heighten the problem if used by young, unmarried women because of the lifestyle they inherently promote: consequence-free sex with whoever you want.

All of this is mere window dressing to what Planned Parenthood’s business is really all about: abortion. It’s by far the most massive irony in “UNLOCKED”—the biggest “service” that Planned Parenthood provides isn’t given even a passing mention in the video. One third of all abortions committed in the U.S. are done at Planned Parenthood, and the resulting baby body parts are sold for profit. It’s no surprise that Joss Whedon decided not to include that scene in the final cut.