Millennials: Hard to Pin Down, Yet Ripe for Conversion

Millennials: Hard to Pin Down, Yet Ripe for Conversion

As Millennials become more prominent in the workforce, companies are spending small fortunes researching their interests, from specific jobs to new products. The results of this research provide conflicting answers that typically are reducible to one conclusion: We don’t know.

Social science studies, however, have achieved more conclusive results regarding Millennials’ views on family, marriage, and religion. Tragically, these studies reveal that the Millennial generation is drifting away from traditional family values towards acceptance of all views as equally intrinsically valuable. Even so, the strong sense of justice that most Millennials possess provides a glimmer of hope.

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